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The Apptio blog provides insights into topics ranging from Technology Business Management (TBM) to "Life @ Apptio" stories from Apptio colleagues.
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VMware and Digital Fuel: Is the Fox Watching the Hen House?
Yesterday, VMware announced its acquisition of Digital Fuel, and I wanted to offer some insight based on Apptio’s experience in the market and the direction we believe the market will follow. Digital Fuel has been around for a long time and was in the midst of making the transition from legacy...
15 Jun 2011
CMO Notebook: Thoughts from Apptio’s TBM CIO Council
Posted by Chris Hi everyone. I’m Chris Pick, Apptio’s new Chief Marketing Officer. I come to Apptio by way of Austin Ventures where I was an operating partner in their ‘CEO-in-residence’ program and have spent the better part of the last 17 years in enterprise technology, leading...
23 Nov 2010
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